New Athlete Signing – Reed Boggs Drops into Endura

Reed Boggs looks into camera wearing Endura helmet

Go big or go home. In a major coup, we’ve added US freeride star Reed Boggs to our stellar roster of MTB athletes. The 25-year-old hit the Red Bull Rampage podium last year with a huge progressive line in freeriding’s pinnacle event, propelling him into the upper echelons of mountain biking’s elite.

With a background in BMX and motocross, Reed made the full-time switch to MTBs after graduating from High School in his native Cleveland and shortly after threw himself into the heart of the Rampage scene, digging for Nicholi Rogatkin at the 2015 event before moving to Hurricane in southwest Utah to live, train and ride as close to the hallowed canyons of Virgin as possible.

Reed then served another year of his Rampage apprenticeship by being part of the dig crew again in 2016, before qualifying to ride in 2017, but unfortunately injury forced him out before the start.  Solid progression through 2018 was followed by a 2019 season that saw Reed leap forwards; winning Proving Grounds before throwing down a superb run at Rampage to earn 11th place.

Arrive with steez. With the 2020 event cancelled and the 2021 running with limited numbers due to Covid-19, Reed stepped up late in the day as an alternate. Taking advantage of his dark horse status, Reed stormed a scoring run that oozed class and took on the iconic Goblin Drop on the way to an outstanding 3rd place finish.

Reed Boggs jumping over the camera Endura gear

All lines lead to Red Bull Rampage for Reed and he’ll be building up to the 2022 event wi with appearances at Jonny Salido’s Freeride Fiesta, Proving Grounds, selected Crankworx events, and even time spent coaching youth riders at Highland mountain bike park. The runs from these events are going to be epic and we can’t wait to see what Reed has in store.

What was your first memory of riding a bike? 
I was 3 years old, my dad gave me a big push and I took off right away! I remember doing a big circle and as I approach my dad again, I tried to show off and fake a crash! Haha! I remember him shouting “NICE!!”

Your favourite place and your favourite people to ride with – where are you going and whom with?
I would go to New Zealand and ride Gorge Road dirt jumps. They are the most beautiful jumps in the world!! I would ask Kris Kyle to come and show me up on the jumps!

What’s the coolest thing you’ve done on a bike?
Competing in a race down 1000 steps in China. No joke. it was the craziest race ever! Haha!

Do you have any pre-run rituals?
Visualize the run, take 5 deep breathes, and scream “Let’s get it!” before dropping in.

If you only had one bike for the rest of your life, what would it be?
Yeti E-160 – ebikes are the future!!

Stop and search…. what’s stashed in your (cycling) pockets?
Always a Clif bar & an iPhone to stack clips for Instagram!! Haha!

Matchy matchy or mix it up? Do you think carefully about your outfit before you head out or grab whatever’s clean?
Always making sure my goggles match my shoes!! Look good, ride good 😉



Writer and expert