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Text, Urban Luminite HELMET MIPS�, Mips

A white bicycle helmet rotates on its front. The lowe back is black. The back of a yellow helmet version shown with a red flashing light.

Text, USB rechargeable LED rear light.

Reflective rear shell is flashing.

Text, 'Oil-slick' reflective front peak.

Reflective front peak is flashing. Two cyclists pushing their bikes wearing reflective helmets nad jackets at night in the city.

Helmet rotates side on, it has a chin strap and a white arrow logo on the back.

Some lab footage of a dummy head wearing a helmet falling from great height hitting a pillar. An animation shows a yellow layer between head and helmet.

A woman wearing the black helmet and blue jackets is stanging againts the black and white graffiti wall.

The inside of the helmet shows a grey padding and yellow Mips details.

Text, Antibacterial fast wicking removable padding.

Two cyclist sitting on the stairs outside the building.

A black bicycle helmet rotates and changes to yellow, then to white colourway.

Text, Endura