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Endura
All Tribes.One Clan.
The Protection Project
Tape 01: Danny MacAskill
Protection. It’s in our DNA. Endura now protect Danny MacAskill when he’s riding at the bleeding edge of possibility. The MT500 Helmet is built around a Koroyd core for a step change in helmet safety in an award winning package. The new MT500 Lite Knee Pads use an LP1 insert, the most advanced, breathable protection made by D3O. Endura and Danny share a proud Scottish heritage and strong mountain biking roots. It is a powerful, self-confident partnership but also great for Scotland and reinforces this wee country’s position as a hub of biking excellence.
Danny's Favourites The MT500 HelmetGraeme Obree’s Banned by the UCI
#BannedByTheUCI
As our Surface Silicone Topography joins the long list of innovative products to be outlawed by cycling's governing body, we asked Graeme Obree, Endura's Disruptor in Chief, to take a look at some of the other designs to have fallen foul of the UCI's whims.
Read More Graeme’s Story D2Z Aero CollectionChoose Life. Choose Bike.
#ChooseLifeChooseBike
Worn down by your daily commute by car or on public transport? Why not embrace riding to work by bike? In big metropolises around the world, millions of commuters are stuck in heavy traffic every day. However, tomorrow could be different: around 80.000 Londoners already choose to beat the rush by taking their bike. They choose to be faster, fitter, smarter, and healthier - and you can, too!
Read More Men's Urban Women's UrbanThe Stolen Hour
Mountain Fresh Utility
Sometimes a ‘stolen’ ride is the best ride. The no-time-to-change, ride-in-what-you’re-wearing kind of ride. Endura’s expanded Hummvee collection is filled with casual but technical garments that outperform street fashion, leaving you ready to ride at a moment’s notice.
Our Hummvee Collection has been around for nearly two decades and - with winter drawing closer - it's time to grab a ride whenever you can. The rugged Hummvee range has you covered.
View the tribe View the collectionUNDISPUTED KING OF THE MOUNTAIN JACKETS
#kingofmountainjackets
Dan Atherton has been knocked down and out, but always got back in the ring again. Still a formidable driving force behind the scenes of the race team, these days Atherton measures himself against his fearsome engineering in the Welsh hills rather than against the clock on the World Cup circuit. An undisputed track visionary and a king of trail construction.
Dan wears Endura’s award winning and almighty MT500 Collection. With more titles than the most celebrated prize fighter, the MT500 Waterproof Jacket is the undisputed champion of mountain bike apparel delivering ultimate weather protection for epic mountain bike adventures.
Read Dan's Story View Product Endura MTBEndura - 25 Years of Speed
#25yearsofspeed
Creative sessions with Graeme Obree and high-performance partnerships with Movistar Team and Drag2Zero are only the latest developments in Endura's 25 years of speed. The future is bright for the mavericks of Livingston.
Watch the Film Read the story Drag2Zero Aero Collection