RIDE HARDER, LONGER
Endura and Phil Burt collaborative Ergonomistry Project launches with Taboo-busting NEW Women’s Pro SL EGM Bibshort. The Ergonomistry philosophy is very simple: Ergonomic innovation and comfort engineering, backed by both medical science and rigorous rider testing… Love at first fit guaranteed.
GV500 - OFF'N'ON
All GV500 products are carefully crafted to work as a system, providing ample storage for epic day-long to multi-day adventures whilst retaining a bulk-free, streamlined fit. We focus on packability, simplicity as well as our trademark durability … long-lasting essentials to accompany you on your adventures.
BUILT ON BAGGIES EPISODE II
A year on and we are all still in need of some
light relief, and our latest episode of mock-u-mercial mini-film again
celebrates the noble Baggy Short featuring a rack of recognizable faces, just
from a slightly alternative universe... The BoB Crew (as no-one else calls
them) of Rachel Atherton, Joe Barnes, Aneela and Andy from GoWhere Scotland and
Harald Philipp are joined by none other than Kriss Kyle and Gee Atherton this
time around for more shorts and more bagginess than ever before. Endura – The
last word in riding baggy shorts.
ONE MILLION TREES TOWARDS BECOMING CO₂ NEGATIVE
Endura has just planted 1.3 Million Trees. When we launched our One Million Trees Initiative at the start of 2020, we committed to planting one million trees annually for the next ten years to ultimately eliminate Endura’s carbon footprint.READ STORY WATCH THE FILM
LUMINITE STREET LIGHTING
Choose life, choose bike is the logical and ethical choice for modern urban transit in a post-Covid-19 world: get fit, save time and save the planet by using two wheels for your commute. But don’t compromise on style. Endura’s new Urban Luminite garments and city lids let you pimp your ride with directional visibility and street cred while keeping you safe.SHOP NOW WATCH THE FILM